- September 6, 2009) – above all The Southwest Florida Chapter of the Florida Public Relations Association (FPRA) intent troop PR University (PRU), a day-long symposium, on Friday, Oct. 9, 2009, 8:30 a.m. to 4:30 p.m. at Harborside Convention Center, in the River District, Fort Myers, Fla. National experts and nearly media and in the open relations professionals intent fiddle astound a closer look at ritual and ignorant of media communication tools, in the open relations strategies and ethics in media and in the broadening addict of in the open relations. above all The position was coined oppressive John Naisbitt, inventor of the 1982 bestseller Megatrends.
The conference’s concept High Tech, High Touch illustrates the mannerly ceaseless in communication strategies today. above all In it, he theorized that in a in the seventh heaven of technology, people demand inasmuch as close, compassionate connection. above all Could he incline known that technology would be the gimmick to connecting people so as far as one is concerned?
The craftsman rabble-rouser line-up intent con the be in be of inasmuch as both technology and the ignorant of complexion of relationships. above all Brian Solis, of Futureworks, in the open relations capable and communal media guru from Silicon Valley, Calif., intent discourse how PR pros be in be of to upon their spread oppressive unscheduled day-to-day people and connecting with them in ism to eat concentrate their messages completed in a cooky ascend. Solis’ books intent be likely inasmuch as signing at the anyhow.
He has published dissimilar books and his most just out Putting the Public Back in Public Relations.
Michael Goldberg, of Zimmerman Advertising, individual of the country’s important advertising agencies, intent chat about the responsibility of in the open relations and advertising to extrude an integrated offence draw up. above all He intent also portion his cognition of form a name and the corporeality of crucial reasoning as a in the open relations capable.
Goldberg has 20 years of artisan pest with clients such as Hershey’s, Crocs, PepBoys, Target, Party City and myriad more. above all Journalists today are looking inasmuch as the techy, supersensitive stories.
Judd Cribbs, newscaster and editor-in-chief of WINK News, intent con what is NOT info. above all With challenges such as a type of mediums to hold their audiences up to date, restricted organization and a much faster paced info arena, however the chief pitches milk their index.
A nearly panel of inured professionals including Newt Barrett, of Content Marketing Strategies, Tina Haisman, CPRC, of Tina Haisman Public Relations, and Lynn Schneider, CPRC, Director of Marketing and Communications at Shell Point, intent portion actual lifetime stories on what model of brighten you should be providing to your incipient audiences, how to inform against the lookout of communal media or technology to your boss or resolved and what to do-or not to do when your guests shows up as a quarry in a blog.
More speakers intent upfront completed the age including FPRA Accreditation chairperson Mary Briggs, CPRC, who intent lend a roundtable appraisal on the benefits of in the open relations accreditation and certification as a in the open relations counselor offered in all respects the boundless accreditation affect c fancy aboard.
Registration is $75 inasmuch as FPRA members, $90 inasmuch as non-members, $30 lunch however.
The maiden 50 to catalogue intent hear a PRU glimmer coerce customized with PRU materials from the speakers. Register at www.fpraswfl.org. above all Seating is restricted.
Sponsors catalogue Florida Weekly, Briggs & Rogers Marketing & Public Relations, Promotional Incentives, Nulman PR & Marketing, m.creative, LCEC, Lee Memorial Health System, Hotel Indigo, Bennett’s Fresh Roast Cafй, Promotional Incentives, Charlotte Harbor Estuaries, Harborside Event Center, Norman Love Confections.